Tuiris

Brand & Identity

 

Creative Direction: Walter Bolivar
Art Direction: Walter Bolivar & Dilge Kreatas
Design: Walter Bolivar & Dilge Kreatas

Agency: The refinery

Tuiris is a media channel based in Los Angeles California, working with writers /content creators and brands, helping them find their most valuable audience to develop engagement strategies. We work with the client clarifying the business’ model and redesigning brand systems.
We design a brand identity based on Tuiris’ values. The bridge between the message and the Hispanic audience was the key factor for the brand. The strategy was accompanied by a verbal play where Tuiris was the base of the sentences. “tuiris (short for you are= Bella, smart, awesome, powerfull, healthy, etc.”